I’m not really a fan of Jay Leno. No sir. While I recognize that he effectively needs fresh material 300 or so days per year, and I certainly respect his work ethic, he’s still my least favourite of the late-night hosts. So when word spread that Conan O’Brien (my favourite of the late-night hosts) would be taking over The Tonight Show, I was most pleased. But Leno didn’t go quietly into that good night.
Jay Leno has signed a deal with NBC that adds a fourth (yes, fourth) late-night talk show to their lineup, in the 10-11pm slot. This was, as many have pointed out, the longtime home of the prodecural drama. ER has spent 15 years in that timeslot on NBC, but that’s largely been all. And with ER slowly circling the drain for one last season, and NBC struggling commercially, it makes sense on a number of levels.
For one thing, the budget of a talk show is exponentially lower than a prime-time drama. Build one set. Hire a band. Done. No expensive effects shots (like CSI), no expensive locations (like Lost) and no actors demanding seven figures per episode (like… well, nearly every show with a well-known cast). While a talk show in that hour might not significantly increase ratings, it definitely offers more ratings for NBC’s money.
But does it really mark the end of the prime-time drama like many are saying? Perhaps. The elimination of the 10pm slot is relatively inconsequential. Fox, who produce almost exclusively 1-hour dramas these days, have never had a 10pm slot, and they have some of the most expensive (and best rated) shows on TV. House pretty much rules the ratings, and Bones has a good sized following in it’s own right. 24 is returning after a strike-induced hiatus. When Fox shows fail, it’s generally spectacular, but when they get it right, their big shows are generally driven well past the point of shark-jumping as long as they draw ratings.
CBS have most of their biggest shows in the 10pm slot though, and they’ll probably see a big jump because of NBC’s move. Two CSI spin-offs are in that time slot, and only one of them has serious competition, and it was never from NBC. ABC is in an interesting position, however; Lost is really their only big drama, and due to it’s direction and structure, it’s incredibly unlikely to gain new viewers, but it’s proven very likely to lose them. Not to mention that after 2010, Lost is finished. ABC might heavily consider either moving Jimmy Kimmel to 10pm or adding a 10pm talk show, or they’ll take a chance on a new drama, but losing Lost really expands their options, and they may very well follow NBC’s lead.
But what NBC’s doing is much more interesting than “killing the prime-time drama”. They’re merging it with the prime-time comedy, if anything. Take a look at The Office. Since Paul Feig started writing and directing the show more frequently, it’s taken a noticably darker turn. Episodes like The Dinner Party and Moroccan Christmas are generally lighter on laughs and have some legitimately heavy drama. And Chuck often resembles an hour-long single camera sitcom with bursts of action and (from time to time) legitimate drama. Having seen the majority of their high-concept dramas fail, NBC aren’t simply cutting their losses. They’re actually trying something new. The great irony is that NBC gave the prototypical TV dramedy Freaks and Geeks the shaft in 2000, and Scrubs was straddling the line between comedy and drama a great deal in it’s earlier seasons (with a large dose of surrealism), but as it became more of a straight comedy, NBC became less interested in it.
So kudos to NBC. Frankly, I’d rather they do more shows that go for quality storytelling with no regard to maintaining genre forms and be consistent within the rules of the show. The hour-long drama and the half-hour sitcoms couldn’t maintain separate lives forever, and I for one welcome our new hybrid overlords.
